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Title VISUALISING FLOOD (2022) DISASTER: A SEMIOTIC ANALYSIS OF CARTOONS IN SELECTED PAKISTANI ENGLISH NEWSPAPERS

Author(s) TAIMUR MALIK

Abstract Title: Visualizing Flood (2022) Disaster: A Semiotic Analysis of Cartoons in Selected Pakistani English Newspapers This research explores the visual representation of the 2022 flood disaster in selected Pakistani English newspapers through a semiotic analysis of cartoons, employing Ronald Barth's Analytical Model and Hansen's concept of eco-imagistics. By adopting a qualitative research design and an interpretative approach, this study provides an in- depth analysis of semiotic elements across different newspapers, taking into account various cartoons and the different phases of the disaster. Through purposive sampling, ten cartoons per newspaper are selected- the number of newspapers being three- covering different facets of the flood disaster. The research systematically dissects linguistic, denotative, and connotative dimensions using Barth's model, revealing deeper meanings, messages, and cultural contexts. This study offers valuable insights into how Pakistani English newspapers visually portrayed the 2022 flood disaster. By analyzing these depictions, it highlights the overwhelming scale of the disaster, the lack of preparedness and inefficiency of government agencies, inadequate rehabilitation efforts, the dire conditions faced by flood victims amid ongoing political conflict between the government and opposition, and the insufficient financial assistance from the IMF. Additionally, eco-imagistics is employed to explore ecological connotations in cartoons. This rigorous process provides valuable insights into the semiotic aspects of disaster communication, unravelling how the 2022 flood disaster was visually portrayed in Pakistani English newspapers and contributing to a nuanced understanding of media representation in the context of environmental crisis.

Type Thesis/Dissertation MS

Faculty Languages

Department English

Language English

Publication Date 2024-10-30

Subject Linguistics

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