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Title Discourse Analysis of Written Text on Pakistani Vehicles: A Sociolinguistic Perspective

Author(s) Ms. Rafia Bilal

Abstract ABSTRACT Thesis Title: Discourse Analysis of Written Text on Pakistani Vehicles: A Sociolinguistics Perspective This research focuses on the discourse analysis of the text written on Pakistani public transport vehicles. The data was collected from the roads, parking lots and market places in the twin cities of Rawalpindi and Islamabad. The text was written in three languages, English, Urdu and Punjabi. The sample size was two hundred but since there was a lot of duplication in the data, the actual sample size was shrunk to fifty-nine. The data classification was done keeping into consideration the grounded theory, as the thematic categories of data emerged after data collection. They included love for religion, parents, opposite sex and country. Moreover it highlighted the theme of morality, socio-economic problems, desire for upward mobility, wisdom based quotations and social stereotypes. The data was analysed on two levels, i.e. linguistic and social. Linguistic analysis was done keeping in mind Jank’s rubrics for linguistic analysis. It analyzed lexicalization, transitivity processes and the use of euphemism, polarity and modality etc. The linguistic analysis showed that the text employs lexicalization, over-lexicalization, lexical cohesion and there was extensive use of metaphors and similies. Modality, mood and polarity are also the regular features of this text on public transport. It was noted that the text was multilingual as it was in Urdu, Punjabi or English language with a lot of code switching. The data was then further analysed to highlight some characteristics of the driver’s community, the socio- economic problems they face and their struggle for upward mobility. It also highlighted their moral and ethical values and some of their stereotypical beliefs. The social analysis provided a deep insight into the life of public transport drivers in Pakistani society.

Type Thesis/Dissertation PhD

Faculty Languages

Department English

Language English

Publication Date 2019-01-11

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