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Title THE MARGINALIZING DIFFERENCE AMONG CUSTOMER’S NEEDS AND EXPECTATIONS

Author(s) SADIA GUL

Abstract Software engineering is defined as a process of analyzing, understanding the user requirements, and then designing, constructing, and testing the software product according to user requirements. The requirement elicitation is the foundation and first activity of the software development process. During the elicitation phase, we face several issues related to customer needs and wants. Our research aims to marginalize the customer’s needs and expectations. To identify the gap,we take an example through a literature review. First, we classify the gaps in the literature with support of a systematic literature review(SLR). We identify all high values possible gaps from literature. After that, we survey different software organizations .basically we used a mixed-method methodology to minimize the gaps. The mixed methodology will be used to minimize the gap between customer’s needs and wants. In mixed methodology, we used qualitative analysis and quantitative analysis. The validation takes place under the triangulation process. The triangulation process is based on both qualitative analysis and quantitative analysis. After the triangulation process, we proposed a framework to reduce the gaps between customers' needs and wants. Through framework give all possible high values solutions that are discussed in a different journal paper. We merge all possible high-value solutions in our framework. Our contributions are to minimize the gap between customer’s needs and expectations.

Type Thesis/Dissertation MS

Faculty Engineering and Computer Science

Department Engineering

Language English

Publication Date 2022-01-18

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