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Title Role of Corporate Visual Identity in Building Brand Personality: Mediating Role of Brand Communication and Moderating Role of Brand Equity

Author(s) Ms. Rauza

Abstract

Type Thesis/Dissertation PhD

Faculty Management Sciences

Department Management Sciences

Language English

Publication Date 2021-01-22

Subject HRM

Publisher NUML

Contributor(s)

Format APA

Identifier

Source

Relation

Coverage

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